Picture This
The Book By Linda Kazares
When
you're The brand, people buy you before they buy your work.
The photography book that isn't about photography; it's about your image, and the business it brings.
Digital eBook · 9 Chapters · First Edition 2026
Digital eBook · 9 Chapters · First Edition 2026
Sound Familiar?
You know your brand needs
better images.
You just dread being the subject.
Maybe you've been hiding behind your logo.
Maybe the last headshot was a selfie.
Maybe you don't know what to ask a photographer for,
or whether it's even worth the investment
Picture This is written for exactly those moments.
Who is this book for
If your face, your team, or your work is part of how you sell — this is for you.
01
Entrepreneurs & Founders
You are the brand. Learn how to build a visual identity that earns trust before you say a word.
02
Professionals & Executives
Your headshot is the most important photo you'll ever take. Make it work as hard as you do.
03
Teams & Growing Businesses
Turn a scattered set of mismatched photos into one cohesive brand your clients recognize.
Nine chapters
Inside The Book
A complete guide — from why images matter to hiring, remote shoots, AI, events, and the people you love.
1
The Face of Your Brand
Why photography matters
2
Building Your Visual Brand
From concept to camera
3
Why Headshots Matter
The most important photo you'll ever take
4
The Magic of Remote Photography
Capturing professional images anywhere
5
AI and the Camera
What it can't do, and where it shines
6
Hiring the Right Photographer
Seven questions that make the difference
7
Overcoming Your Own Hesitation
Giving yourself permission to invest
8
Hosting Your Own Events
Capturing the moments you create
9
Family, Pets & Group Portraits
Memories that last a lifetime
Straight from the Studio
This book will guide the visual story
A look at the brand photography inside the book
and the results it teaches you to ask for.
Why This Book
The Only one of its kind on the shelf
Picture This is the only photographer-authored, photo-forward book written for the client
— the entrepreneur and professional's branded photography —
not for photographers, and not as a checklist for a single shoot.
The Author
Linda Kazares
With over 25 years behind the lens as a photographer, entrepreneur, and influencer, Linda has seen firsthand how a strong portfolio of images can transform the way a business is perceived.
She combines a passion for photography with a track record in marketing and an undeniable sense of what works — helping entrepreneurs and growing businesses tell their story in pictures that actually mean something.
Linda Kazares
Founder · ConnectedIn Media Inc.
Not sure yet? Start reading.
Read Chapter 1 — The Face of Your Brand
— free, right now.
Get Picture This
Digital eBook · First Edition 2026
What format is it available in?
A digital eBook edition featuring the full set of brand photography.
Is this a how-to for photographers?
No — it's written for the person being photographed. Business owners, executives, and teams who want to use photography to build their brand, not photographers marketing themselves.
Do I need any photography experience?
None. The book is about knowing what to ask for, how to show up, and how to make images work for your business — not about operating a camera.
When does it ship?
First edition releases in 2026. Pre-order now to reserve your copy and be first to know the ship date.